Timestamps & takeaways
00:00 Introduction and Overview of 2025 Challenges
02:50 The Chaos of Data Management
05:10 Understanding Data and Legacy Systems
09:40 New Framework for Test Data Management: Discover, Act, Monitor
11:46 The Importance of Discovery in Data Management
15:14 Leveraging AI for Data Understanding
18:02 Acting on Data Insights
21:00 Monitoring Data Changes
23:56 Integrating Discover, Act, and Monitor
39:06 Conclusion and Future Outlook
The chaos in data management is overwhelming for organisations.
Understanding data is crucial for successful AI implementation.
A structured approach to data management is essential.
The Discover, Act, Monitor framework helps organisations manage data effectively.
AI can assist in quickly building metadata and understanding data.
Monitoring data changes is vital to keep up with the fast-paced IT landscape.
Cloning data can help recreate bugs and improve testing.
Organisations need to join up data for effective AI initiatives.
Data quality and availability are critical for automation success.
A central test data team can enhance data management across the enterprise.
Inside the outer loop
February 18th, 2025
41 minutes
A new approach to test data management
In this episode, the Curiosity team explore a new approach to test data management, one that aligns with the test data needs of large organisations.
The conversation begins with Huw and James discussing the challenges organisations face in test data management as they approach 2025. The introduction of AI is seen as a potential solution, but James stresses the importance of a structured approach to test data management through their new framework: Discover, Act, Monitor.
Discover; Gain full visibility into your application landscape. Understand what data exists, how it’s structured, where it’s located and who uses it for more informed decision-making. Act; Intelligently execute on actionable insights gained from the discovery and monitoring phases of your test data journey. Monitor; Proactively govern your test data and leverage AI-driven insights, to help you anticipate issues, optimise processes, and ensure compliance across your whole enterprise.
This approach describes how organisations can effectively discover their data, act on insights, and continuously monitor changes to maintain data integrity and quality. Listen to the full episode to learn more!
Watch the full episode to learn more!
Join Ben Riley, James Walker and Huw Price, as they discuss a new approach to test data management, one that aligns with the test data needs of large organisations.

